During the exhibition, the China Outdoor Goods Export Forum will be held. Bringing together government officials, authoritative industry experts and leaders of leading enterprises, the forum will conduct in-depth interpretation of industrial development trends, focus on overseas market layout, pain points and breakthrough strategies for global expansion, and share cutting-edge industry insights.

The Targeted Cross-border Procurement Matching Session connects high-quality global buyers with exhibiting enterprises for one-on-one negotiations to efficiently facilitate order cooperation.

The Special New Product Launch Session selects premium and best-selling industry products for exclusive debut events, helping enterprises seize market opportunities and boost brand exposure.

The Outdoor Sports Experience Carnival creates immersive outdoor scenario experiences to attract on-site audiences, supporting real-scene product demonstrations and word-of-mouth promotion.

The Cross-border Livestream Sourcing Event collaborates with top livestream hosts and major cross-border e-commerce platforms for on-site product selection and sales, integrating online and offline sales channels.